
Data supplied by the Niseko Promotion Board, based on information from major accommodation providers, gives a reasonable profile of Niseko visitation in the 2009-10 White Season.
Japanese comprise almost two-thirds of Niseko visitors, with Australians comprising the largest single group of foreign guests. The most international of the Japanese snow resorts, Niseko is also becoming increasingly popular with visitors from Hong Kong and Singapore.
The time series chart illustrates the popularity of the peak months of January and February, with a significant decline in March, despite some excellent snow conditions. Total recorded visitor numbers were over 270,000; including almost 40,000 Australians.
